Tuesday, November 8, 2011

What's in your toolbox?


What’s in your marketing toolbox?   

Do you have experts on hand to delegate marketing tasks? 

Experts in marketing are great to have in your tool box.

It’s like the Handy Manny of tool boxes, us marketing experts actually talk & listen!   (Just Like Handy Manny's tools!)


Whether you have an office or work from home, marketing can be challenging no matter what the economy.

So, let’s talk about walking into your office.  (And you think, what does this have to do with marketing?  Remember this is where they make the decision to buy from you or use your services!) 

Take the perspective today of a new client walking into your office.  What do they see?  Having great framed art creating the “look” of your business on the walls with a nice comfy couch or chair welcomes them into your world.

How does it make them feel?  Look around, is your office in chaos or serene?  Is it too serene for your line of work so that it looks like you do not accomplish what you say you will.  Is it too chaotic that makes you look disorganized?

Using the client perspective can be enlightening as we see our office everyday & it helps to take a good look at what our new client is seeing.  Everyday we can choose to improve our business & making our office really reflect who we are & want to be is a great place to start!

And the good thing is there are experts who you can add to your toolbox to help organize, market, decorate, and create the look you desire!

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