My grandgirls just love dressing up! So, what are you dressing up in today? Are you going networking, partying, meeting a new client, just out & about? When you are going out for business reasons, always dress the part. Try to dress up just a notch above what you think your client will be wearing. And of course, make sure you are wearing or carrying something with your logo/branding on it!
Just think of how many times you catch yourself reading the cereal box at breakfast! When you really pay attention, you will find yourself reading shirts, bags, boxes, you name it as it walks by. Branding yourself just like Nike doesn’t happen by chance.
It takes strategically thinking & applying it to your business model. Whether it be embroidery on a nice dress shirt, briefcase, tote bag, client gift, or screenprinted for more casual/business attire, it’s your logo that you should be wearing. Every impression with wearing branded apparel or when you give clients that logo’d coffee mug is just like clicking “like” on facebook. And everytime you blog, comment, or click “like” your ratings climb, so dream BIG, you just never know will it will land you! Happy climbing!
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